Instagram has become a prime sales avenue for e-commerce brands and savvy entrepreneurs who know how to shoot great visuals, write persuasive Instagram captions, and artfully curate their stock. People come to Instagram in a somewhat shoppable state-of-mind. Per Instagram, 60% of users admit to regularly...
As an entrepreneur, when starting a business, you have two choices: You can begin from scratch. This means you will take your idea, research its marketability, create a business plan, possibly develop an MVP, set up a website, get on social media, build an email list,...
Choosing a name for your business can be a more complex task than you imagine. First of all, you want a name that fits your niche. You’ve also got to be certain that nobody else is using it, and that the domain name is available and...
T-shirts – a staple everyone has, and yet always needs. No wonder that selling t-shirts online has quickly become a popular and profitable small business idea among the new entrepreneurs. What's even better – you don't need to be a business veteran to succeed with this...
You are in business for a reason – to make money. Of course, you also want to offer products or services that provide value to your customers, keep your employees happy and you want to market your business to keep generating new customers. But the...
Paying taxes and doing so on time is the less exciting part of doing business, albeit a necessary one. If you are a first-time business owner, then you have to “play nice in this sandbox” or face fines and penalties. So, you need to know...
Most business owners focus on long-term financial planning. They want to see what they can accomplish in 3-5 years; how their profits may change and what would be the options for further expansions. But by constantly looking way too ahead, it’s easy to miss an obstacle...
Want to get an edge over your competition? Invest in creating a better customer experience. Not only people (67%) and other businesses (74%) are ready to pay more for prime treatment, companies offering top CX retain customers that are 7X times for likely to make...
The tax season is just one month away. Already feeling that you have a large bill due this year? Well, that means your business is doing great! Perhaps, it also means that you missed out on some attractive tax deductions for small businesses? Let’s fix that,...
With low startup costs and potentially attractive profits, ecommerce has become an attractive business niche. As the competition keeps increasing, brands are looking for new avenues to stand out beyond price and product quality. This year, customer experience (CX) seems to be taking a central role...