Unless you are living on a desert island or without Internet, you have heard of PayPal. It has become, in fact, the most well-known online payment processor out there. And according to its own data, it now has 87 million+ accounts, housed in 190 markets,...
If you have been doing business for a while, you know that there’s no such thing as the ‘average customer’. Brands have more chances to sell to a very specific type of a person. While companies that market to a general audience rarely have much...
Inventory. It’s always an issue with a business. Whether a company is bringing in and storing finished products for resale or holding raw materials, products in process, and finished products, inventory is both an asset and a liability. An inventory is an asset if it is...
There are so many things that you are ‘supposed’ to do to make your ecommerce venture a success. You have to come up with a memorable business name, get your website up and running, set up social media profiles, craft catchy product descriptions and figure...
Instagram has become a prime sales avenue for e-commerce brands and savvy entrepreneurs who know how to shoot great visuals, write persuasive Instagram captions, and artfully curate their stock. People come to Instagram in a somewhat shoppable state-of-mind. Per Instagram, 60% of users admit to regularly...
As an entrepreneur, when starting a business, you have two choices: You can begin from scratch. This means you will take your idea, research its marketability, create a business plan, possibly develop an MVP, set up a website, get on social media, build an email list,...
Choosing a name for your business can be a more complex task than you imagine. First of all, you want a name that fits your niche. You’ve also got to be certain that nobody else is using it, and that the domain name is available and...
T-shirts – a staple everyone has, and yet always needs. No wonder that selling t-shirts online has quickly become a popular and profitable small business idea among the new entrepreneurs. What's even better – you don't need to be a business veteran to succeed with this...
You are in business for a reason – to make money. Of course, you also want to offer products or services that provide value to your customers, keep your employees happy and you want to market your business to keep generating new customers. But the...
Paying taxes and doing so on time is the less exciting part of doing business, albeit a necessary one. If you are a first-time business owner, then you have to “play nice in this sandbox” or face fines and penalties. So, you need to know...